HOW MUCH DO YOU CARE ABOUT YOUR IDEAS?

Enough to write them on walls? Enough to tattoo them on your skin? Maybe enough totell your aunt to go to hell between coffee and dessert at a family dinner?

Great. But now let them go.
Come on — let them go.

Take them outside.

Throw them into a room full of ideas that don’t look anything like them.

Let them stumble, argue, listen, struggle.

Even if it makes your stomach turn when they start to wobble. And yeah — it might sting a little.
That’s part of it. Big ideas come with big bruises.

So how much do you really care about your ideas?

Enough to watch them be wrong? Enough to let them grow up? Then let them go.

Bring them here and let them play with other ideas. You’ll see: they can stand on their own without you holding on all the time. And maybe they’ll come back a little different.

But also a little more alive.